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ANIMATION
Among the main features that guaranteed an enjoyable experience for all those who have visited In Shape were the on-going entertainment, workshops, live performances and TV shows taking place all throughout the fair’s duration. For four days, more than 85 events took place on four different stages dedicated to Health & Beauty, Food & Diet, Fitness & Wellness shows and presentations. From healthy cooking to make-up and skin care demonstrations, from hair and dance shows to fitness and exercise performances, hundreds of professionals and visitors were attracted by In Shape’s entertainment that was entirely put on by the fair’s organizer and exhibitors. Many of the visitors were even given a chance to participate in the beauty demonstrations and exercise performances which have stimulated consumers’ interest in the available products and services.
Moreover, the valuable daily “Public Awareness Sessions” under the patronage of the Lebanese Society of Plastic Surgery and presented by some of the most reputable doctors affiliated to the Society were of huge informative value and a great privilege to all Additionally, 8 presentations as well as new products and brands launchings, addressed purely to industry’s professionals, were held in Biel’s elegant conference rooms. These conferences were covered by major media representatives and thus provided significant exposure for their organizing exhibitors. Other privileges enjoyed by In-Shape’s visitors were the special free trial invitations and products samplings offered by many exhibitors, including complimentary make-up, nail care, massages, laser treatments and other relaxation and pampering services. This has enabled visitors to experience first-hand the benefits of available products and services, and has undoubtedly contributed in the overwhelming turnout and efficiency of the event. In fact, it is this exceptional opportunity for exhibitors to closely interact with such a broad audience of professionals and consumers that has classified In Shape as a must be in fair to showcase and promote all their products, services and newness in the wellbeing world. In-Shape 2011 aims to take it one step further by introducing a fourth stage which will feature live talk shows showcasing the fair’s exhibitors and happenings. This new section will provide round-the-clock coverage of the fair to provide commentary for interested visitors and is sure to be a hit.![]() |












