VENUE & SPACE
The In-Shape Salon will be held at Beirut International Exhibition & Leisure Center (Biel), the largest and most sophisticated exhibition venue in Lebanon, strategically located on the waterfront of the Mediterranean Sea and in the heart of Beirut Central District (Solidere), fifteen minutes away from Beirut International Airport. The Exhibition space will exceed 10,000 sqm and comprise the following zones:
  • Health
  • Beauty
  • Dietary
  • Wellbeing & Spa
  • Fitness
  • Services & Equipment
  • Banking
  • Insurance
  • Education & Training
  • Recruitment
Whether you are a manufacturer or an agent, a distributor or a retailer, a clinic or a hospital, a club or a spa, a center or an institute, a business services or a raw material supplier, a bank or an insurance company, a university or a college, and if your business is involved in any aspect of the Beauty, Health & Fitness markets In-Shape offers you the opportunity to:
  • Establish a direct contact with over 40,000 female and male visitors of all ages
  • Gain an unrivalled retail opportunity to sell your products and services
  • Demonstrate or get visitors to sample your products
  • Launch new products
  • Encourage visitors to interact with your brand through sensory appeal; touch, taste and smell and thus to experience the benefits of your products firsthand
  • Draw customers to your product, service, store, website…
  • Gauge consumer response and build your customer data-base
  • Optimize your Company, Brand or product awareness
  • Benefit from an exceptional Tangible-ROI opportunity
  • Monitor the activity of competitors and the industry in general
  • Collect market research on existing or potential products and services
  • Observe current market trends and developments both regionally and internationally
  • Meet new and existing business partners
  • Save time and money by maximizing simultaneously your BtoB and BtoC networks in a one-stop location

Please Click here to view the complete list of Exhibitors at INSHAPE 2009

Please Click here to view the complete list of live shows


VISITORS’ PROFILE
CONSUMERS PROFESSIONALS BUYERS AND DECISION MAKERS
  • Women of all ages
  • Men of all ages
  • Doctors
  • Pharmacists
  • Dentists
  • Dieticians
  • Opticians
  • Make-up artists
  • Hairdressers
  • Estheticians
  • Cosmetologists
  • Hair removal specialists
  • Trainers
  • Physiotherapists
  • Trading Companies
  • Retailers
  • Distributors
  • Manufacturers
  • Department stores, drugstores, and supermarkets
  • Private clinics and hospitals
  • Hairdressing salons and nail bars
  • Resorts, hotels, restaurants and airlines
  • Spa, clubs and centers
Show Promotion
For the past decade, our group and Careers Middle East have developed a unique experience and expertise in the organization and planning of exhibitions and events. We have been known for our success to draw unprecedented visitor numbers to FORWARD, the number one annual recruitment forum in the Middle East.
Moreover, CAREERS’ impressive ever-growing database of contacts built through our recruitment partnerships with the most prominent companies in the region, our large list of candidates amassed and fine-tuned over the years as well as our long-established relationship with the media will allow us to effectively promote the event and carry out a targeted campaign reaching all different stakeholders and potential visitors to create strong equity and awareness of the event.
In-Shape will use a variety of channels to promote the event including, but not limited to the following:
  • Billboards
  • Posters
  • Advertisements in renowned newspapers and trade publications covering the health and wellness sector including, beauty and cosmetic publications as well as local and regional magazines.
  • TV & Radio interviews and announcements to promote the Salon.
  • More than 40,000 copies of the Salon’s guide distributed before and during the fair.
  • Creation of an exclusive highly attractive and informative website for In-Shape.
  • Personal invitations to prominent distinguished public figures as well as to key decision makers and specialists in the fields of Health, Beauty and Fitness.
  • Mass E-mailing
  • Official opening ceremony and a press conference.
Moreover, In-Shape 2010 will receive full TV, Radio and press coverage during the four days of the exhibition.